Do you know your ideal lead?

Your ideal lead is a prospect who fits your defined customer profile and is interested in what you have to offer. This person sees value in using your product or service and can appreciate the ...

How do you stand out?

What is it that makes your company unique? How do you stand out against the competition? Why should customers choose your company over others?

The Truth is Fact , Good or Bad

Trust has become a commodity that people not only expect from the companies they work with, but demand to know if they can trust the people behind those companies. Everything from our influence, ...

What is Your Reputation Score?

Just as we now have credit scores, in the near future this score will transform into a reputation score, not just the companies we own or work for, but us as leaders and as people.

Do Your Leaders Reflect Who You Are as a Business?

 The reputation of your company and your brand are as important as your personal reputation, and a lot of times are rooted in the culture of your company. We hear all the time that a leader’s ...

Do You Know How Your Customers Perceive You?

People’s perception of you is their reality. Everything you do or say in life directly contributes to people’s perception of you: who you are as a person and as a leader. Here’s the challenge, people ...

The Top 17 Marketing Trends of 2017: Trends 13-17

17 Marketing Trends for 2017: Trends 13-17

The Top 17 Marketing Trends for 2017: Trends 9-12

The Top 17 Marketing Trends for 2017: Trends 9-12

The Top 17 Marketing Trends for 2017: Trends 5-8

The Top 17 Marketing Trends for 2017: Trends 5-8

The Top 17 Marketing Trends for 2017: Trends 1-4

The Top 17 Marketing Trends for 2017: Trends 1-4

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