Pandora: Connecting What You Hear to What You See

When I think back on my most treasured memories, music is usually connected to them. Music is everywhere. We hear it while we shop, on the ride to work, at the gym – everywhere. There are many ways ...

Patagonia: Building Their Purpose One Story at a Time

Only companies that know and live their purpose stand out. A company’s purpose goes beyond the idea of making money; it's the beliefs and core values the company holds. Companies with a strong ...

What's Your Reputation?

Companies with strong positive reputations attract better talent and are perceived as delivering more value through their products and services. Their customers are more loyal and buy broader ranges ...

Know What You Stand For

Now more than ever, your company’s success is determined by how clearly you define and communicate your core values and qualities. In short, it’s all about what you stand for. What do you stand for? ...

YouTube’s New Concept Gives Users More of What They Want

“Community”, YouTube’s newest concept, is finally giving users more options to manage their pages. The concept will now allow users to create a feed that can incorporate text post, still photos, live ...

The Princess of Pop– Britany Spears Reinvents Herself

Oops! She did it again- in a good way. It’s official, Britany Spears has reinvented herself! The release of her newest album, Glory, and her comeback performance at the 2016 Video Music Awards has ...

Gene Wilder as Willy Wonka: Lifetime Brand and Beloved Character

With the passing of Gene Wilder this week, we are reminded of the impact he had on us as the iconic and beloved Candy Man –Willy Wonka. His family told NBC New York that the decision to withhold his ...

IKEA - Doing It a Different Way For the Many People

When most people think of IKEA, they think of assembly furniture, large warehouse storefronts, DIY, or even Sweden. IKEA is a multinational group of companies that designs and sells ready-to-assemble ...

Go For Gold

During this year’s Rio Olympics, a recurring theme has been “Go For Gold”. You’ve probably seen this in Coca-Cola commercials, GE’s “Geeks Go For Gold” competition to be the best coder, or even with ...

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