Winnie Hart

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BrandintheBox Launches

Branding team TwinEngine, Launches BrandintheBoxTM Offering Small-to-Midsize Business Owners DIY Branding Tools via Subscription Kits


The traditional, large, multinational advertising agency as portrayed in the television series Mad Men is a thing of the past. The changes in the ad agency world are similar in some ways to changes ...

What Makes Your Company Great?

In his landmark book, Good To Great, Jim Collins provided a retrospective of the characteristics that propelled certain companies from “good to great” while comparable companies with similar ...

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